We worked with UK provider of contact lenses and contact lens solutions, Sauflon to create their new brands Clariti, Synergi and later, Bioclear. The brief was to come up with product names and packaging which would work harmoniously with each other as a set and stand out to both consumers and opticians alike in a crowded market dominated by white packs. We created various pieces of packaging as well as trade advertising templates. Sauflon have since been bought by CooperVision, but some these successful brands were retained by their new owners.
